Editor’s Letter – Lifestyle Media

For these of us sufficiently old to recollect dropping cash into pay telephones, the high-tech wizardry of those hand-held units we cling to for survival might be an infinite supply of fascination.

It is mentioned, for instance, that the iPhone has 100,000 instances extra processing energy and over 1 million instances extra RAM reminiscence than the pc aboard the spacecraft that allowed man to first stroll on the moon. To place that into phrases a Gen Z reader can perceive: The battery life required to create 4 TikTok movies may have powered the pc system that safely guided Apollo 11 to the lunar floor in 1969. (Editor’s observe: That battery life analogy could or will not be true, however you get the purpose.,

Nevertheless, it is not solely what the fashionable hand-held gadget can do. Equally compelling is how industrious people have cracked the code with regards to placing their cellphone to work for them.

Look no additional than our cowl topic, Cindy Prado. Some would possibly look at her Instagram web page—one charming picture after one other of the Miami native in swimsuits, athletic put on and cutting-edge vogue—and suppose that she’s one other fairly face on a photo-sharing platform that is flooded with such photos.

However these folks can be fallacious. Prado would not have 2.6 million Instagram followers—and firms everywhere in the globe clamoring for her to advertise their model—simply because the digicam loves her.

The mannequin/influencer has earned the life that she leads, one which takes her world wide for work and pleasure. The 30-year-old began actively pursuing modeling jobs in her late teenagers. Uninterested in being rejected by businesses as a result of she fell in need of conventional peak necessities for fashions (she’s 5 toes, 7 inches), Prado remembers pouring by a catalog one yr that listed the swimwear manufacturers set to look at Miami Swim Week. She emailed 400 firms her photographs and supplied to characterize their model.

A decade in the past, the e book had but to be written on parlay social media success right into a full-blown profession. And even in the present day, folks with important followings do not essentially monetize that recognition the way in which that Prado does. It is a testomony to the persistence and work ethic that drove her as a school pupil—and the enterprise acumen she’s amassed since then.

You may be taught all about Prado’s journey—and you will take pleasure in seeing her in trendy Wade Allyn vogue designed by final month’s cowl topic, Wade Hallock—in our function that begins on web page 124. Particular due to our Way of life workforce—together with photographer Eduardo Schneider and inventive director Melanie Geronemus Smit—and to W Fort Lauderdale for internet hosting our summer season shoot.

Benefit from the difficulty.

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