Again within the day, we used to run “How Would You Configure” articles for brand new automobiles. As quickly as a build-and-price device was posted, we would put collectively the right, erudite spec for the automobile in query. However once I ventured to Subaru’s netweb site this morning to strive the shiny new configurator for the 2022 WRX, I observed one thing odd: Throughout each trim degree of the automobile, there’s just one (1) choice package deal accessible.
The 2022 WRX is available in 4 completely different trim ranges, from the bottom (devoid of any trim title) as much as the much-discussed automatic-only GT. Any of them might be had in your selection of shade or (GT excepted) transmission, and the standard suite of branded equipment like flooring mats and cargo nets are nonetheless current. However actual choices are restricted to 1 trim degree and one package deal: A bundle that provides the Harman Kardon stereo and energy moonroof to the Premium WRX.
One choice, improbably, places the WRX above the underside of the choices listing for Subaru. The brand new BRZ would not provide a single choice on both of its trim rangesand the GR86 has the shortage of decisions to match, The Impreza will get a number of throughout its seven trim ranges, however pickings are nonetheless slim.
Otions, as a complete, have begun to vanish for budget-minded autos in the previous few years. The Corolla provides a scant few solely on its highest trim, the Civic solely provides minor equipment (save for the summer time tire package deal on the Si) and the $16,000 Hyundai Accent provides a complete lot of nothing,
The perpetrator is probably going economies of scale, with objects bought in smaller quantities costing the automaker comparatively extra, however choices have at all times been an upcharge anyway. Convey again choices, automakers. We miss messing round together with your build-and-price instruments.